Argenteuil and its nine municipalities launched a new initiative last Wednesday, July 4. 3-2-1-0 La force du Nombre is a regional campaign with the goal of reducing waste to zero, targeting citizens, industries, businesses and institutions alike.

The intention is to improve performance in areas such as recycling, composting and reuse in order to reduce landfill waste.

Now in the first phase of the project, a website and social media campaign are in the works, as well as informational pamphlets.